We’ve all heard the expression “innovate or die.”
But there are endless examples of companies that made cutting-edge ideas a priority, yet their can’t-miss products – and sometimes the businesses themselves – died untimely deaths anyway.
“People often don’t realize that a product can be smart and work well, and still fail when it hits the marketplace,” says Mayur Ramgir ( www.mayurramgir.com ), president and CEO of Zonopact Inc., a software development firm that specializes in innovative business solutions. Ramgir is an award-winning author, speaker, innovator and entrepreneur. Educated at Georgia Tech, MIT, Oxford and the University of Sussex, he currently serves as president and CEO of Boston-based Zonopact Inc. Ramgir’s book, Unbarred Innovation: A Pathway to Greatest Discoveries , was published in 2016. Don’t get him wrong. Businesses that encourage employees to innovate have the right idea, says Ramgir, who also is the author of Unbarred Innovation: A […]
Source: 3 Reasons Why Even the Best Business Ideas Can Fail
