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Why Small Businesses Need New Year's Resolutions
The beginning of a new year is a good time to think about what has passed and what is to come, but this time shouldn’t be limited to personal reflection alone. As a small business owner, give yourself an opportunity to reflect on your business and its finances. What worked last year? What didn’t work and why? Where do you want to be a year, two years, five years from now? What will it take to get there? Once you’ve spent some time reflecting, start creating new goals to strive for. There’s no better time to reevaluate your business strategy or implement new financial processes than at the start of the new year. Build on what you learned in 2017 and make 2018 even better by creating financial and business resolutions.

Business Resolutions To Consider

Here are some possible financial resolution ideas to help get you thinking about how to make this year a success for your business…

Create A Budget & Stick To It

This could be the year to create, implement, and stick to a reasonable budget. Most accounting software programs make it easy to create yearly budgets, and some even allow you to use last year’s data as inspiration.

Increase Sales

Who doesn’t want to increase sales? Begin by considering practical ways to make this happen, like creating specific motivations for your sales staff or expanding your clientele. Use your existing accounting software to drill into your sales records and analyze the trends in your business. What sells well? What type of customers buy your products? Leverage this data to make informed decisions going forward.

Go On An Expense Diet

It might be time to cut back on the expenses. Use your existing accounting software and purchases records to pinpoint unnecessary spending. Find ways to automate processes so you can save time on projects and avoid paying excess wages. When it comes to the overall profitability of your business, this is one diet that isn’t so hard to stick with.

Reinvest Money In Your Business

Did your business make a decent profit in 2017? This year, make it a point to reinvest in your company. Increase your company’s assets, or buy those new computers everyone has been needing to boost productivity. Incentivize your employees to stay by providing more benefits or increasing wages. The more you invest, the more return you’ll see.

Try A New Marketing Strategy

Marketing is always changing and adapting. The New Year is a great time to evaluate your current marketing strategy to see what’s paid off and what hasn’t. Continue practicing the strategies that work, dump the ones that don’t, and don’t be afraid to experiment with some new strategies during 2018.

Pay All Bills On Time

A New Year’s Resolution doesn’t have to be grand and impressive. Your resolution could be as simple as paying your bills on time. If you struggled to get all of your bills paid on time in 2017, make it a priority to stay on top of that this year. Use your accounting software to set reminders and automate your billing if needed.

Stay On Top Of Invoicing

It’s easy to get backed up on invoicing. But when invoices are your company’s bread and butter, it’s important to follow through. Fortunately, almost all accounting software allows you to set up invoicing automations and automatic late-payment reminders. QuickBooks Online even has an invoice scheduling feature when you can schedule invoices to be sent at a later date.

Keep Better Tax Records

If tax time is looming large for you right now, a good New Year’s Resolution would be to keep better tax records for next year. Use your accounting software to keep financial records and check out what tax support your accounting software offers.

Switch Accounting Software

There’s no better time to switch accounting software than at the beginning of a New Year. If your software isn’t cutting it, maybe this year should be about finding a program that actually works for your business. Check out our accounting software comparison chart and read our comprehensive accounting software reviews to see which software is right for you. If you need extra help, read our Complete Guide to Choosing Online Accounting Software.

Update Existing Accounting Software

Even if you don’t want to switch to a new accounting software program, it might be time for an upgrade. This could definitely be the case if you use an old locally-installed program. Read 5 Signs It’s Time to Update Your Accounting Software and start your new year right with the best-performing accounting software.

Add A New Software Integration

Integrations are a great way of adding extra features to your accounting software. Integrations can cover everything from project management to time tracking, email marketing, analytics, scheduling, and much more.

Reconcile Your Bank Accounts Every Month

Were you overwhelmed last year when closing your books? Make things easier on yourself by striving to reconcile your bank accounts each month. Not only will this help you to be less stressed, it will help you to be more proactive with your business’s finances.

Automate Your Business Processes

Perhaps, when looking back on last year, you realized how many day-to-day business processes could be streamlined. This year, choose to automate your business as much as you can. Use your accounting software to automate invoicing and billing. Or take advantage of software integrations like MailChimp to automate your email marketing.

Make Resolutions A Reality

We all know how resolutions go. You are oh-so committed at the beginning of the year, but come March, the diets have been forsaken, the gym memberships are wasted, and nothing is accomplished like you thought it would be. But this doesn’t have to be the case. There are several tricks you can employ to make your financial resolutions last. First of all, break the resolution up into smaller, manageable tasks. Resolutions often involve worthy but intangible ideas. Take ‘increasing sales,’ for example. This is a great idea, but how do you achieve it? Break it into achievable components. You could start by running a sales rep competition for the most sales, breaking out a new social media marketing strategy, or implementing a loyalty program to encourage buyers to come back. Second of all, don’t go at it alone. Bring your whole team in on your business resolutions. Let them know what your goals are for the year so you can all work together to achieve them — and hold each other accountable. Your team may even have a few ideas of their own. Now that you have a few potential financial resolutions for your business, run with them or come up with new ideas all your own. Whatever you do, don’t let this precious time of reflection and new beginnings go to waste. Seize the opportunity to regroup and create new business goals for yourself and your team. 2018 is yours for the taking! The post 13 New Year’s Resolutions For Your Business appeared first on Merchant Maverick.

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